In response to public outrage over their lapsed subscription policy 23andMe co-founder and CEO Anne Wojcicki has written a lengthy explanation on the company blog The Spittoon.

I wrote about the situation in a recent article on SpittalStreet (click on the link to read the article). Great customer service is of equal importance to the bottom line and I’m optimistic that large organizations are finally learning some lessons in that area.

Before I buy a product I usually check to see how good the customer service is.  Good customer service is the lifeblood of any business. “Listen to your customers” is one of the rules in the customer service handbook.

I have no axe to grind with 23andMe, so I sincerely hope that the explanation has stopped the bleeding  and customers are satisfied.

Click on The Spittoon to read Ms. Wojcicki’s explanation.

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